‘You have helped us build brand equity and drive product sales. I have been hugely impressed with your attitude, flexibility and drive to understand our brand and key growth drivers.’ Adrienne Gammie, Brand Manager, Diageo Reserve Brand We work with Johnnie Walker® Blue Label™ on a brand partnership, VIP and event programme. Introducing luxury brand partners such as Jaguar, Goodwood and Fitzdares, we have created a series of unique and exclusive events including special tastings and whisky pairings, VIP dinners, shooting and golf days. We have also created the Johnnie Walker® Blue Label™ Club, where members can enjoy a host of exclusive benefits specially selected to enhance the Blue Label™ expe­rience.